Retail Web

It is vital to your business that you understand and use the Internet as a means to increase your sales. As a retailer, you cannot afford to ignore e-commerce. Be ready to do battle to take your share of this rapidly growing sector of retail!

The UK online retail market grew by 17% in July 2009, compared to July 2008, driven by continuing strong sales of clothing, accessories and electrical goods (Source - IMRG/Capgemini Sales Index).

With Trackit, you can not only have a fully functional e-commerce web site, but also include the “back end” stock control and ordering processes to handle the office and warehousing functions – a vital part of your business to support the delivery expectations of your customers.

It is an established fact that if an online customer experiences delivery problems, or worst still, you cannot deliver the product, they will never return to your web site.

The Trackit system provides you with a wide variety of sales and stock reports to assist in running the business and for example, highlight low stock items, report on best and worst sellers etc.

For retailers with one or more shops, your website can be seamlessly integrated with our Epos touch screen tills, operating on a “Real time” basis so that as soon as an item is sold on the web, your office or shop is informed in order to remove it from the shop floor area.

An example would be a sale made on the web shortly before closing on a Friday would probably not be despatched until the following Monday or Tuesday, but your staff will have removed it from the shop floor within minutes of the Friday web sale.

Trackit also integrates with eBay, so that you can have a shop on eBay, one or more web sites and an Epos system all running on a common database. This is often overlooked when first starting out but is increasingly significant as you add shops, further web sites and eBay – adding new products becomes a nightmare when you have to populate several databases!

Search Engine Optimisation (SEO) is vital to achieving a high ranking in Google and other search engines. We can provide initial keyword optimisation and, if required, continue on a monthly basis and work with you to achieve even higher rankings.

Examples of web sites that Trackit links with are: